Google Analytics is an essential tool for all marketers working in the online environment. This tool allows you to collect information about the activity of users on the site, which is essential for effective implementation of changes, or running campaigns....
Google search engine is the most popular tool for finding useful information and answers to various questions. When we search through it for products we are interested in, we visit various sites that will usually be on the first page...
Every year Google releases a summary of the most searched words in the search engine. This year, the most popular word, locally and globally, was "coronavirus." The year 2020 was full of important events. In addition to the...
As of November 1, 2020, Google has introduced a mandatory additional fee for display ads in the UK, Austria and Turkey. This means that regardless of the billing country, additional fees will be charged for all ads displayed in...
Yesterday, on its official Twitter account, Google announced that it will release the December algorithm update literally within days. Updating just before the end of the year is now a tradition for Google. What do we know about the latest...
Recently, Google introduced a real revolution in Google Search Console indexing statistics. There are new features that provide an even deeper insight into how Google indexes a site. What does Google's new update change? Google Search Console indexing statistics...
Sometimes it's useful to dig into a bit of theory to better navigate a topic. Below is an explanation of basic concepts and definitions of terms related to the SEO and SEM industry. We invite you to read on! ...
Today's post is addressed to people who are planning to launch a site for their business and blog. Therefore, we are pleased to introduce you to an interesting and practical tool with which you can check your domain history. Domain...
In March, a coronavirus pandemic swept around the world. Its consequences were felt in virtually every place on earth. The March-May period was a time when thousands of companies in Poland closed or reduced their operations to a minimum. However,...
Through the website we have the opportunity to present our offer to prospective customers. It provides a valuable source of information about the company's activities and allows us to present our offer. Its appearance and performance is an important element...
Virtually everyone uses Google's search engine. But not everyone has noticed the recent change in the appearance of search results. What exactly has changed and why did Google decide to change the search results? What has Google changed about...