As of 2025, new regulations will be introduced in Poland regarding the advertising of medical services by doctors. The changes are the result of an amendment to the Code of Medical Ethics. Here are the key rules on what doctors...
The GCLID parameter, or Google Click Identifier, is an extremely important element in the world of online marketing. It is a key component of tracking ad campaigns, allowing you to accurately analyze and optimize your Google Ads marketing efforts. But...
The new algorithm update, introduced on June 20, is another step in Google's fight against spam. The goal of this update is to make SpamBrain more effective in detecting and eliminating spam, which has a direct impact on the quality...
Nowadays, artificial intelligence (AI) technology is developing at an incredible pace, changing many aspects of our lives. One of the latest and most exciting developments in this field is Luma AI, an innovative tool that can generate realistic videos based...
After June 30, 2024, Google Universal Analytics will cease to function, and all data collected until then will be deleted. This means that all historical website traffic information collected over the years will be irretrievably lost if not properly secured....
Another major change is coming to the world of SEO, and it's being authored by Google. From July 5, 2024, if your website is not accessible on mobile devices, Google will not index it. This means that such a site...
Since the beginning of June, we have seen another wave of intense changes in Google's search engine ranking algorithm. From one day to the next, tools for monitoring changes in rankings indicate unusually large fluctuations. The increased activity and changes...
Have you ever dreamed of a personal assistant to help you with your daily office tasks? Microsoft Copilot may be the answer to your needs. In this article, we'll take a look at what Microsoft Copilot is, what features it...
Demand Generation, or demand generation, tgo a marketing strategy aimed at stimulating interest in a company's offerings and creating demand for its products or services. In today's business world, where competition is fierce and customer attention is divided, an effective...
OpenAI has unveiled the new GPT-4o model, which represents a breakthrough in artificial intelligence. With the ability to simultaneously process text, visual and audio data in real time, GPT-4o stands out as the most advanced and versatile AI model created...
Have you ever wondered why some websites get your attention right away and others don't? The key to success often lies in an area called "above the fold." In this article, we'll discuss what above the fold is, why it's...
ROI, or Return on Investment, is a key indicator used in finance and business to assess the profitability of projects. It allows you to compare the costs incurred for an investment with the profits obtained from it, allowing investors and...
If you've ever had to deal with creating a website using WordPress, you've certainly come across the terms "theme" and "template." Often used interchangeably, these two terms are actually quite different from each other and have their own meanings and...
Cron in the context of WordPress is an important issue that has a significant impact on the performance and functionality of sites running on this CMS. This is because it is a tool that allows you to schedule various tasks,...
In the SEO world, the term Orphan Pages "orphan pages" refers to web pages that do not have links leading to them from other parts of our site. These are isolated pages that are difficult for both users and search...
Choosing a WordPress theme for your website has a significant impact on its success. That's why today we'll present the 5 most important factors you should consider to make the right choice. In this article, I will present five key...