As of 2025, new regulations will be introduced in Poland regarding the advertising of medical services by doctors. The changes are the result of an amendment to the Code of Medical Ethics. Here are the key rules on what doctors...
The GCLID parameter, or Google Click Identifier, is an extremely important element in the world of online marketing. It is a key component of tracking ad campaigns, allowing you to accurately analyze and optimize your Google Ads marketing efforts. But...
The new algorithm update, introduced on June 20, is another step in Google's fight against spam. The goal of this update is to make SpamBrain more effective in detecting and eliminating spam, which has a direct impact on the quality...
Nowadays, artificial intelligence (AI) technology is developing at an incredible pace, changing many aspects of our lives. One of the latest and most exciting developments in this field is Luma AI, an innovative tool that can generate realistic videos based...
Another major change is coming to the world of SEO, and it's being authored by Google. From July 5, 2024, if your website is not accessible on mobile devices, Google will not index it. This means that such a site...
Since the beginning of June, we have seen another wave of intense changes in Google's search engine ranking algorithm. From one day to the next, tools for monitoring changes in rankings indicate unusually large fluctuations. The increased activity and changes...
Have you ever dreamed of a personal assistant to help you with your daily office tasks? Microsoft Copilot may be the answer to your needs. In this article, we'll take a look at what Microsoft Copilot is, what features it...
Have you ever wondered why some websites get your attention right away and others don't? The key to success often lies in an area called "above the fold." In this article, we'll discuss what above the fold is, why it's...
On March 5, 2024, Google announced a key update to its algorithm, aimed at improving the quality of search results by reducing content created primarily to attract clicks, in favor of content that users find useful. In addition, new spam...
According to the latest news from Google, they are preparing to make changes to Core Web Vitals as early as March 2024. The changes include the introduction of a new INP indicator, which measures how quickly a site responds to...
In the world of the Internet, there is a certain hierarchy of domains that are classified at different levels. At the very top of this hierarchy are generic top-level domains, known as gTLDs (generic Top-Level Domains). Features of top-level gTLD...
PBN, or Private Blog Network, is a strategy used in the field of SEO that involves creating a network of websites to improve a site's position in search results. It is a popular method used by Internet marketers to increase...
Last week, Google launched its most advanced model, Gemini 1.0 Ultra, taking a significant step forward in improving Google's products, starting with Gemini Advanced. Today, Cloud developers and customers can also start building with 1.0 Ultra thanks to the Gemini...
We are very pleased to announce that our company has become a certified Cookiebot partner, which opens up new opportunities for us to provide the highest quality cookie compliance management services to websites. This cooperation is not only a confirmation...
A marketing strategy is a key element for companies seeking to effectively promote their products or services. It is a comprehensive plan that outlines how a company can identify, attract and retain its target audience, ensuring that every marketing effort...
In today's digital world, where competition for user attention is fierce, Google Ads is an indispensable tool in the arsenal of every SEM specialist. However, in order to take full advantage of its potential, it is essential to understand and...