Support the Social Initiative: (P)show Heart Campaign
In today’s world, a digital presence is essential for any initiative. In response to growing social needs and the desire to support initiatives aimed at helping, our agency is proud to join the ranks of companies supporting the charity action “(P)show your heart”. The campaign is conducted under the aegis of the Children and Adolescent Oncology and Oncological Surgery Clinic at the Mother and Child Institute.
On the initiative of the team, we decided to commit our resources and talents to selflessly create a website dedicated to this noble cause.
Campaign objective
The main idea behind the “Show Your Heart” campaign was to raise public awareness of childhood cancer and emphasize the importance of its early detection. The initiative was intended not only to educate, but also to mobilize the public to act together to confront the problem of late diagnosis of childhood cancer. The genesis of the problem lies in the fact that every year in Poland, malignant tumors are diagnosed in about 1100-1200 children. Often ambiguous symptoms or hidden onset of the disease lead to more than half of the diagnoses being made at a late, advanced stage. Although cancers in the youngest children cause fear, their chances of recovery are usually higher than in adults.The success rate of treatment depends mainly on the time of detection, type and stage of thedisease, but on average it is estimated at about 70-80 percent. Raising awareness about pediatric cancer and early diagnosis can contribute to faster detection and treatment of diseases at an early stage.
The campaign is also supported by Anna and Robert Lewandowski, who made a guest appearance in the campaign’s advertising spot:
Our contribution
Understanding the importance and urgency of this issue, we decided to join this much-needed initiative by offering our services pro publico bono. Specialists from the Seofly team designed and implemented a professional website for the campaign, which became a hub of information and communication for all those interested and involved. The Good One PR agency was responsible for the creative concept and implementation of the campaign, and the graphics were prepared by the DIEA graphic agency. The design of the website was designed with easy navigation and accessibility in mind, so that anyone – regardless of age or technological experience – could easily find the information they needed about childhood cancer and its early detection.
Effects of cooperation
Seofly agency’s contribution to the “Show Your Heart” campaign shows the importance of corporate social responsibility and willingness to support worthy causes. Thanks to such actions, social projects gain not only in the quality of their activities, but also in reach, which in the case of educational campaigns is crucial. This is an example of how the knowledge and skills of professionals can serve the greater good and contribute to changes for the better in society. The website has been designed with intuitive navigation and aesthetic design in mind, aiming not only to attract the attention of users, but also to allow easy access to information about the campaign, ways to support and news. Thanks to modern technological solutions, the website is accessible on all devices, allowing it to reach the widest possible audience. Our involvement in the “(P)show your heart” project stems from our deep conviction that as a company we have not only the ability, but also the obligation to support initiatives that bring real change to society. We believe that every gesture of help, regardless of its scale, is of great importance and can contribute to improving the quality of life of many people, even small ones.
Our perspective
For our agency, working on this project was not only a professional challenge, but first and foremost an opportunity to demonstrate social responsibility and prove that in the digital world, technology can serve not only business, but also worthy causes. We are proud to have been part of this initiative and hope that our contribution will contribute to its success. We encourage everyone to visit pokazserce.co.uk and support the campaign. Together we can make a significant difference, showing that empathy and solidarity are still values that shape our reality.
