SEO Festival 2024 – Katowice
What does Luke say about the festival?
,,SEO Festival 2024 is the 12th edition of this legendary event, which has become a permanent fixture on the calendar of every SEO enthusiast. This year, as in previous years, the conference attracted both experienced professionals and those just entering the world of search engine optimization. The high level of organization, which has become a hallmark of the Festival, was maintained as usual – from the professional speakers to the excellent atmosphere in which knowledge and experience could be exchanged. Slawek Borowy, who traditionally acted as an announcer, took care of the smooth flow of the event, guiding participants through the entire program with humor and full commitment. The first performance was by the irreplaceable Sebastian Heymann, who once again introduced a fresh perspective on the seemingly already well-known unknown and always surprising everyone on the subject of Google updates. He showed where they come from, how they work and what to look out for when new updates appear. Although the topic seems obvious, Heymann made the participants look at it from a new perspective, which undoubtedly enriched their workbench. Another highly anticipated highlight was Roman Rozenberger’s presentation on no-code and low-code tools in the SEO industry. At a time when everyone is aware of the growing role of artificial intelligence and automation, Rozenberger reminded us that whoever doesn’t start using these technologies now could be left far behind in a year. His speech was full of practical tips for implementing specific solutions into everyday work. He showed what tools are worth choosing, how to optimize tasks and what effect can be expected. In short, his presentation was like a mini-training course that could inspire any SEO-er to improve the efficiency of their work – and after all, in this industry optimization is the key to success. Finally, Marcin Zygmunt presented an extremely interesting topic related to the operation of parasite sites, which often move in SEO in the so-called “gray area”. His presentation shed new light on this somewhat controversial topic, attracting the attention of the participants and prompting a discussion on the ethical boundaries of online activities. Zygmunt not only explained how these sites work, but also stressed that, used properly, they can bring real benefits to White Hat SEO as well. All in all, the SEO 2024 Festival was another success to the credit of the organizers – well-chosen speakers, plenty of practical knowledge and an exceptional atmosphere meant that every participant was able to leave with a head full of new ideas and inspiration for further activities in the industry. If anyone was looking for specifics and practical tips on how to take their skills to the next level, they certainly found them here.”
Attending industry events is an opportunity for us to expand both our knowledge and our circle of fantastic friends!