Why is the cost of implementing Consent Mode £1,500 and not £300?
Consent Mode has been a topic of frequent and dense commentary recently. Find out from the following, post, why it’s not worth saving on a proper Consent Mode v2 implementation, what are the consequences of a wrong implementation? What is the difference between a £300 implementation and a £1,500 implementation? As an agency that fully professionally and effectively implements Consent Mode v2 on our clients’ sites, we clearly communicate why the cost of implementation is PLN 1500 by default. We make it clear that this is not just an installation of Consent Mode on the website, but it is a full configuration of analytics, implementation of the proper settings, its verification and proper connection of the site with Google Analytics 4, Google Ads, Meta Ads or other tools that process Cookies.
“Why so expensive? After all, others are implementing Consent Mode for £300”?
More than once we have encountered such a claim and with such arguments. Now that Consent Mode has already started to “live” and its effects can be seen, we can show an example of this “implementation” at a price of 300 PLN. Such “implementation” itself ends with installing the appropriate plug-in to WordPress/PrestaShop (or other CMS), plugging in Cookiebot or other CM and …. end. 🙂
What is the effect of the poorly implemented Consent Mode v2?
We see all analytics cut off, even though there are obviously still users on the site. While with SEO we lose “only” a preview of analytics, the same data is picked up by Google Ads, which directly translates into poorly converting and “budget-busting” ads.
Implementation of Consent Mode v2
Proper implementation of Consent Mode v2 on the site is 3-5 man-hours of basic analytics implementation, followed by verification after 1 day of implementation (1-2h), after 3 days of implementation (1-2h) and then after a month (1-3h). So, in total, we are talking about 6-12 man-hours of analytics, and all this in the “trouble-free” variant, if the site functions properly, has no backlog of technical problems and does not require implementation of conversion from scratch. Unfortunately, these are rare cases, and on average the implementation work on one site settles in the neighborhood of 10-15 hours. If you would like to safely and fully properly implement Consent Mode on your site, or have noticed large drops after “implementing” CMv2 – feel free to contact us 🙂 We will analyze your problem and help you! Here for details: https://seofly.pl/oferta/wdrozenie-consent-mode/